Netflix Resumes Advertising on X After Elon Musk Controversy::Netflix has resumed advertising on X following a suspension by the streamer and other brands after Elon Musk promoted an antisemitic post.

  • @assembly@lemmy.world
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    1781 year ago

    I am so tired of being so disappointed in companies. Was there ever a time when they weren’t just completely soulless? Is there truly no bottom to their ethics?

    • @MataVatnik@lemmy.world
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      211 year ago

      Capitalism by its nature will carry out unethical behavior if it means profit. So no, business was always soulless. That’s why regulation needs to exist, so the penalty for unethical behavior will negate the profit they could make from it.

    • Ech
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      121 year ago

      Ethics never enter the equation. The highest priority in business is capital, and any company at the level of Netflix follows that maxim religiously. They may be seen following progressive trends, but any good they end up doing only stems from it being profitable to do so.

      In other words - no, companies have never not been soulless, and it serves us well to always remember that.

    • @MajinBlayze@lemmy.world
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      71 year ago

      Ethics are a luxury that can be sold like any other, but when times get hard and cuts must be made, ethical companies get devoured by those that are not.

    • @maryjayjay@lemmy.world
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      1 year ago

      Would Elon be willing to pay high profile companies to advertise on Xitter to entice others back? Of just give them advertising for free? Or… Resume running ads from customers who cancelled just to change public perception?

      I’m not saying Netflix isn’t a big enough bag of dicks to start advertising with them again, just contemplating

      • @roofuskit@lemmy.world
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        1161 year ago

        Conservatives: “If you don’t like a business vote with your wallet, we don’t need regulations.”

        People: boycotts business

        Conservatives: “No, not like that.”

        • იႦაႵმყიიႶ
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          -81 year ago

          Prrreeettty sure that was the left when people from all sides boycott BL because of Dylan and Targets shenanigans. So here is this version

          Left: “If you don’t like a business vote with your wallet, we don’t need regulations.”

          People of all sorts, mostly right: boycotts business

          Left: “No, not like that.”

        • vvvvan
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          111 year ago

          I cancelled (again) because… let me think. Apparently they nuke your account if you don’t use it for, say, 6-9 months (nice). All ratings, history, watchlist, etc: Fuck you, gone. Could not disable ads, AKA autoplay previews. Quality of content massively decreasing. Cost increasing (and never any deals). Mediocrity hit them hard years ago.

          • @Imgonnatrythis@sh.itjust.works
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            41 year ago

            TbF, If that nuke is true, I wish more subscription services did that as it’s better than me realizing 18 months later that I’m not using it anymore but have still been autopaying the bill. Presuming of course there is an email or phone call warning in case you want to keep it active.

            • vvvvan
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              1 year ago

              They nuke if you cancel for a few months. There are so many services, I only want maybe 1-2 at a time, and honestly need zero, could just use Plex. (If you forget you’re sub’d, they will never nuke or let you know.)

        • @random65837@lemmy.world
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          -211 year ago

          And there’s nothing wrong with that, that’s not cancel culture, that’s not giving a scumbag company money, that’s how it’s supposed to work.

          • prole
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            121 year ago

            Yeah, people should instead be shooting their Netflix subscription with AR-15s (it’s symbolic, ok?) and posting it on YouTube.

            Everyone knows that’s how you really show your disapproval for a company.

          • Flying Squid
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            81 year ago

            People should only not spend their money on something for the right reasons.

      • @sigmaklimgrindset@sopuli.xyz
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        1 year ago

        Is cancelling subscriptions part of cancel culture now?

        I mean…I guess…technically…

        Edit: wow I interpreted that comment very wrong.

        • @random65837@lemmy.world
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          -271 year ago

          No shortage of people cancel services because of a single thing one person or says, or because they place an ad on a platform that’s popular to bash because of a political view with no direct reason otherwise, so yes, it’s pretty common.

      • Kilgore Trout
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        161 year ago

        You can find a dozen other reasons to terminate your Netflix subscription, for sure.

      • @puppy@lemmy.world
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        101 year ago

        What camp where you on when Bud Light changed their brand colors this year? I am asking this as a serious question.

      • @CileTheSane@lemmy.ca
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        61 year ago

        Not everybody lives their lives based on political cancel culture.

        Just the people who tried to cancel Rock and Roll, Heavy Metal, D&D, The Dixie Chicks, teaching black history, books, trans people, gay people, abortions…

      • @Snapz@lemmy.world
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        41 year ago

        True enough that not everybody does (also it’s “consequence culture”, but I digress), but the energy of your post is COMPLETELY this…

        “OH YEAH? Well we don’t ALL wipe ourselves after were shit okay?? It’s natural and it’s a choice… get over it, bro!!!”

    • @JonEFive@midwest.social
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      241 year ago

      They were always going to. As long as Xitter has a user base with money to spend, the large corporations do not care. Anything they do like withdrawing advertising is all for show.

      And after all, are you going to cancel your Netflix subscription over this? I actually probably would personally but my partner uses it quite a lot, so we’re sticking around. Some people will cancel no doubt but nowhere near a critical mass that will affect their bottom line and they know it.

        • @JonEFive@midwest.social
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          1 year ago

          Realistically? No. Or at least not JUST because they advertise on Xitter. It would be one of those final straw things. I’m not entirely satisfied with the service to begin with, so that would be the motivation I need to finally say “yeah, I don’t need to be paying this company any more”. So if it weren’t for my partner, yes I would be canceling when I otherwise might have let the subscription sit for longer.

          But if there were shows or movies that I personally enjoyed watching, (which is the case fire my partner) their choice to advertise on Xitter doesn’t impact our decision one bit and they know it. Which is exactly why they went right back to advertising there.

        • @Burn_The_Right@lemmy.world
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          01 year ago

          Fuck yes. They might as well advertise on Stormfront or Nambla or any other conservative site.

          Fuck them. By spending money on a fascist platform, they are materially supporting fascism.

        • @FontMasterFlex@lemmy.world
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          -71 year ago

          No, they wouldn’t. They are all talk, just like Netflix. If they cared that much, they wouldn’t have ANYTHING corporate.

          • @JonEFive@midwest.social
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            11 year ago

            You’re wrong in this specific case, but you’re actually not too far off in your overall assessment. Your scepticism is warranted. My true reason for canceling would be that I’m not satisfied with the service. Their corporate behavior would merely be a motivating factor to log into the website and click cancel when I would otherwise not think much about letting it autorenew each month.

            But yeah, do I purchase goods and services from bad companies? Of course I do. You try successfully avoiding all Nestle products. It’s damn near impossible. Can’t switch away from Comcast because there are no available competitors. I don’t think twice about buying food from Chick-fil-A. OK, maybe I think twice, but I can’t say that second thought has ever truly impacted my decision. The list goes on.

            The only company I’ve taken a very firm stance against is Meta/Facebook. It’s easy to live without participating in Facebook’s services. They may collect data about me against my will, but I no longer voluntarily give them anything.

    • @A_Random_Idiot@lemmy.world
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      221 year ago

      I mean, who didnt expect it to happen?

      Its literally what they did the last time there was a major controversy with twitter.

      They pull advertising because they dont want to be caught in the splash damage, not because they are actually offended at the behavior.

      As soon as the outrage dies down, the advertising resumes.

  • The Pantser
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    771 year ago

    So Netflix is already shit, guess the shit companies can be shitty together.

  • @tacosanonymous@lemm.ee
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    311 year ago

    Maybe I know nothing about business but why would Netflix even need to advertise there? I’m not even sure they have to advertise at all anymore.

  • @JoMiran@lemmy.world
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    271 year ago

    If they just want to throw money away on ineffective advertising, they can just send it to me. I have a few ideas that are far more effective than Twat.

    • @paddirn@lemmy.world
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      111 year ago

      Netflix spent about $1.5 billion on advertising in 2022. They could just randomly give a million people +$1000 and probably get better word-of-mouth advertising that way.

  • @elbucho@lemmy.world
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    261 year ago

    I think if I hadn’t dropped Netflix when they did a 180 on their stance on password sharing, I would drop them now.

  • @Railcar8095@lemm.ee
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    231 year ago

    There probably were a lot of discussions and negotiations, but a lot of the public only sees Netflix going back to Twitter. I’m sure Elmo fans will promote this as Netflix having to bow down

  • @clearleaf@lemmy.world
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    161 year ago

    This is what happens every time youtube has an apocalypse. They stay away long enough to feel like they’ve made their point and then they resume advertising like nothing happened. Maybe it’s not advertisers who hold the power and everyone should stop being so scared of them.