It’s more than just spreading rumors. Rumors have been spread for millenia, and democracy made it through OK.
The difference is that the social media companies have a much broader reach than any sort of media congglamerate that came before it, and value engagement and attention above everything else. They understand that rumors generate attention, and their algorithmic feeds are designed to put whatever will generate more engagement in front of you.
I wonder how much damage media titans like Hearst would have done today if they built their empires now, on top of social media feeds, instead of in print 125 years ago…
I wonder how much damage media titans like Hearst would have done today if they built their empires now, on top of social media feeds, instead of in print 125 years ago…
Is there really much of a difference besides the speed of communication? Social media is the top medium that people get their news from, just like newspapers from 125 years ago, and just like TV (Fox News) from 40 years ago . Have enough control over that medium and you have control over the information flow, enough to generate your own propaganda and have a real meaningful impact.
Besides that fact that social media can post information in a matter of minutes vs. the daily cycle of newspapers, I don’t really see the difference. Social media isn’t really special in that regard. If anything, the control has shifted more towards the public. But, people are still lacking in critical thinking skills and continue to idolize famous people as a proxy for trustworthiness. Hence, they still fall for rumors and disinformation, especially if some famous dumbass said it.
It’s not just the speed of communication, it’s the scale of communication. Someone can light up thousands of bot accounts to push a particular message in minutes and reach millions of people in the next hour, subtly manipulating them based on mass amounts of data available to individually target people vulnerable to your specific campaign
Whereas in the days of newspapers, you had to get it in the newspaper. You had to get it printed, and that newspaper would only reach so many people in so much time due to the literal physical limitations of time and distance. Many of the people that would be reached may not be interested in or vulnerable to what you are trying to state.
The newspaper equivalent of today is a newspaper that is made as a special case for each person it’s being delivered to, specifically tailored to take advantage of their political leanings, their fears, their ignorance, and so on and so forth.
Rumors have been spreading for a millennium, and democracy has been okay in the sense that democracy has only been a thing relatively recently. Social media didn’t exist 1,000 years ago as a means to spread rumors at scale to hundreds of millions of people.
Something that was said decades ago is that every village used to have an idiot. Now every idiot has a village.
And even more so now, the efforts of one person to sway public opinion can push lies to hundreds of millions of people, which is something that has been impossible up till now.
Oh, it “harms democracy”, doesn’t it? How about this headline: social media fuels a genocide by spreading rumors, Myanmar finds. But alas, that was 2017 and only brown people getting harmed in some far-away place, so it’s old news and nothing to hold Facebook accountable for, eh?
What about anything you said refutes the point?
No source linked, so that’s just a rumor spread by reuters.
News came before the internet, so they state sources, not link them, which they did in the first sentence:
Oct 1 (Reuters) - A growing number of people think social media manipulates and divides people and harms democracy, Pew Research Center said on Thursday
Honestly, it’s kind of a wild claim to be seen in 2026, when, nearly over a decade ago, Facebook was abusing this exact thing and optimizing their social media algorithms specifically to manipulate and divide people because it increased engagement.
And here we are, seemingly having forgotten the past, which is barely even history at this point, and are finding ourselves surprised that the exact thing that was being built has the exact effect that it was being built to create.
Even more astonishing is the number of people in this comment section either arguing against that or refuting it.
The point of a sarcastic comment like mine, is to shame reuters for their shitty behavior, that has fallen behind the times.
As the other commenter has demonstrated, finding the study is easy. For everyone, including reuters. The reason they don’t link them is cultural, they are so arrogant to believe they don’t have to. Which pisses me off and sarcasm and ridiculing them is the only tool available to me to maybe make them stop eventually.
Not more than lobbies and billionaires
And by extension the bastardization and gutting of basic education. People who aren’t taught how to think won’t understand things.
Don’t worry, I’m sure AI is going to make that all better, right? Right?
Oh yes they do, as a multiplicator of everything that lobbies and billionaires say and do.
And the Kremlin.
It’s literally one of the things that gives lobbies and billionaires the level of control that they have.
Why do you think they managed to keep growing and maintaining control? It’s because everyone else is going at each other’s throats over artificially created cultural issues in an ever-ongoing culture war, largely fueled by these people and spread and scaled over social media.
Social media is literally the weapon they use, and almost no one has any idea of the level of manipulation they are subject to through their feeds.
They also spread the truth as well even when government and media have conspired to obscure it. Social media has led to people beating companies, governments and politicians simply by providing an avenue to share reality. Social media defends democracy and protects democracy. There has always been an enormous power balance issues between the elites and the peasants and social media for the first time is allowing the peasants to speak to each other rather than the only voice being the elites through their media platforms.
They did. That’s why they spent so much effort to ruin the internet these past few years.
for the first time is allowing the peasants to speak to each other rather
That’s what the tavern was for…
You know, the place where the elites couldn’t manipulate the topics of conversation and shared sentiment by adjusting algorithms and shadowbanning ideas they don’t like…
Your main point might hold if people were mostly using fediverse platforms, but such is not the case
The biggest perpetrators of misinformation are the MSM. Without social media a lot of what is going on in the world will never see the light of day.
https://www.crikey.com.au/2024/09/13/social-media-misinformation-doxxing-privacy-laws/
https://jacobin.nl/hoe-de-nederlandse-media-een-illegale-oorlog-verkopen/
Pssst 🤫, you are harming democracy by spreading rumors via this social media platform.
How is this news? Breaking news, warm water is wet !
Greta Hopkins ruined my small village by spreading rumours. There was no survey, if you knew Greta, you knew it was her.
The greatest tragedy of the internet is when we accepted that lies are worth more than the truth.
You don’t say. Who would have thunk?
You mean it’s a millennial like Zuckerberg who’s causing all this damage to the world? I thought it was evil boomers?
