I hope it does not work out for them. Also in Germany we have many alternatives which are cheaper and come close to the taste of CocaCola.
I’ve been trying the cheaper stuff. Some of it is great. Don’t be afraid to try the bottom shelf items these days.
In many cases, although not with coca cola, the bottom shelf products are made in the same place where the top brands are made. Some times they even have the same product but different packaging
If there is less money involved, and no licensing moving to the us through tax havens, does it matter?
I think you replied this to the wrong comment?
I tried out spezi when I travelled to Germany, it was weirdly nice.
I miss it.
One aspect I haven’t seen mentioned yet is the rise of local premium cola brands in recent years. Brands like Fritz Kola, Afri Cola and Mio Mio have taken a significant chunk out of Coca colas marketshare without competing on price. Instead, they focus on standout features like higher caffeine levels, local bottling in reusable glass bottles, and/or organic ingredients. And since it’s working, more and more companies are jumping on the bandwagon, like the red bull, the brewery Flensburger and even some localised water bottling brands all offer their own colas now.
In light of this, this advertising campaign from coca cola feels like a desperate move to me.
But owned in…
People are not going to fall for this everyone knows it’s American
“Come on, you guys used to love us!”
Is this real?
Is this why all Cola bottles are „a product by coca cola” and everything has a german word like bro stamped on it?
Sinalco ftw
All coca-cola brands https://www.coca-colahellenic.com/en/our-24-7-portfolio/brands-a-z
Still a soda tho. 👎
No one in Europe calls it that, though ;-)
What’s it called there then? Carbonated sugar water?
Fizzy drinks, pop.
Soda is used to describe specifically soda water alone. At least in my experience
Kind of like how cookies are a type of biscuit rather than the name used for all biscuits.
Booblenpuppen.
Hehe boob
Limo?
