Another great article from 404 Media highlighting the power that the tech giants have amassed over how how we use the internet.

This brings me, I think, to the elephant in the room, which is the fact that Google has its hands on quite literally every aspect of this entire saga as a vertically integrated adtech giant.

This extreme power over the adtech and online advertising ecosystem is one of the subjects of an FTC antitrust suit against Google.

  • @rockSlayer@lemmy.world
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    402 years ago

    How about a decentralized, federated service instead of hoping a major corporation tries to “save” us?

    • DarkenLM
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      432 years ago

      I don’t think even a decentralized service could hold a mass equal to youtube. That would require that either the owners of all instances pay from their own pockets with mostly no income to support it, or that every user paid up, which is not going to happen, at least not in a service like youtube.

      • netburnr
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        82 years ago

        Some of us are data holders and have Gigabit internet with options to go even higher. Don’t count out the little guys ability to share massive amounts of data… been doing it since zip drives and CDs

    • Turun
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      52 years ago

      It’s still just as expensive, you’re just adding administrative overhead.

      You’d also spread the cost to more people, true, but who would operate a server for free (based on donations, but if it’s federated why should I pay for that one server?). Also, do you trust all those people to keep operating the storage for years to come? Or are you done with losing access to videos, because someone lost interest in running their instance?

      Storage and bandwidth costs for video on demand are so incredibly high, I don’t think we’ll get a federated alternative to YouTube any time soon.

    • @pascal@lemm.ee
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      32 years ago

      peertube started with that idea. Unfortunately is poorly maintained, also because humans are inherently evil, it’s a nightmare to moderate.

    • @Hamartiogonic@sopuli.xyz
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      22 years ago

      I think it could work if most users contribute to the maintenance cost of their favorite instance. It’s just like mastodon and lemmy, but everything costs more.

    • @Vipsu@lemmy.world
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      22 years ago

      Honestly this feels like the only possible way to win against Youtube. Goal could be to just create standardized decentralized platform where number of different companies/organizations can host and serve their own content while still being searchable and accessible from single client application.

      Major problem with Mastodon, Lemmy and Peertube is searching and browsing content from multiple instances is still difficult.

    • @wizardbeard@lemmy.dbzer0.com
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      02 years ago

      That doesn’t address the issue of storage and compute power for streaming to the absurd amount of users.

      There’s been attempts before and it all comes down to file transfer time and storage (because at the time the servers weren’t transcoding for streaming the file. Secondary issue of buy in, like what we see with niche communities staying on reddit instead of moving to the fediverse.

      There already exist a number of projects out there like peertube. Take a look at how even the most popular instances are doing. It’s not well.


      The closest thing was around a decade ago, the popcorntime or popcornflix or whatever it was called app/program that was just a nice front end for torrenting videos and watching them before they finished downloading. Each individual user was responsible for their own storage, network connection speed, and compute power to render the video for themselves. Each end user was also contributing back through helping others to download the file via standard torrenting p2p stuff.

      So now you need a front end to host the magnet links to the files, and a robust set of seed servers so no video is ever truly lost. That still doesn’t cover a significant portion of youtube’s functionality like reccomendations, comments, allowing creators to edit/adjust videos after the fact.


      Unlike reddit, youtube is technologically complicated and impressive. Hell, read up on some of the stuff Netflix has had to do to achieve reasonable streaming quality and speed on an insanely smaller curated library.

      A decentralized federated solution is possible, but there’s a shit ton more that would have to go into this than just appealing to the concept.

      • @DreadPotato@sopuli.xyz
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        2 years ago

        The closest thing was around a decade ago, the popcorntime

        That method is still around, it’s just called stremio and you use a plugin called torrentio to get the torrent streaming functionality that popcorntime offered.