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Gaming@lemmy.mlEnglish • 1 year ago

'Marketing's dead, and I can back this s**t up': Larian's publishing director says players 'just want to be spoken to, and they don't want to be bamboozled'

www.pcgamer.com

cross-posted to:
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295

'Marketing's dead, and I can back this s**t up': Larian's publishing director says players 'just want to be spoken to, and they don't want to be bamboozled'

www.pcgamer.com

@ylai@lemmy.ml to

Gaming@lemmy.mlEnglish • 1 year ago

cross-posted to:
pcgaming@lemmy.ca

In our State of PC Gaming roundtable, Larian's Michael Douse argues marketing isn't the right way to reach today's gaming audience.

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@DudeImMacGyver@sh.itjust.works
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1•1 year ago
Marketing/PR is gross

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