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@ylai@lemmy.ml to Gaming@lemmy.mlEnglish • 1 year ago

'Marketing's dead, and I can back this s**t up': Larian's publishing director says players 'just want to be spoken to, and they don't want to be bamboozled'

www.pcgamer.com

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  • pcgaming@lemmy.ca
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'Marketing's dead, and I can back this s**t up': Larian's publishing director says players 'just want to be spoken to, and they don't want to be bamboozled'

www.pcgamer.com

@ylai@lemmy.ml to Gaming@lemmy.mlEnglish • 1 year ago
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  • pcgaming@lemmy.ca
In our State of PC Gaming roundtable, Larian's Michael Douse argues marketing isn't the right way to reach today's gaming audience.
  • @mindbleach@sh.itjust.works
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    2•1 year ago

    Limbic capitalism. The product will make you happy. Only the product will make you happy.

    • @gravitas_deficiency@sh.itjust.works
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      1•1 year ago

      The act of purchasing the product will make you happy.

      Subscribe now to receive happiness for a monthly subscription fee of $14.99. Or, save 18% by paying $149.99 for the whole year!

      • @mindbleach@sh.itjust.works
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        1•1 year ago

        THX 1138 gets home and throws out the widget.

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