Everyone knows the tale of Brand X getting bought out by some faceless global conglomerate and going to shit, but does the opposite ever happen?
Everyone knows the tale of Brand X getting bought out by some faceless global conglomerate and going to shit, but does the opposite ever happen?
Maybe medical? Like, Bio-Ntech designed the COVID vaccine, Pfizer bought it and could wrap up the phase 3 trials and then scale production?
So, they didn’t actually make the product better, but they probably made it viable sooner than if they hadn’t bought it?
But that is kind of the normal process for the medical industry at this point…start ups developing new medicine and then shopping it to Big Pharma for buyouts or funding
Pfizer did not buy BioNtech. They just got a production licence.
Oh interesting! I didn’t realize that. I work tangentially with pharma start ups and development and just assumed they were bought out. I’ve seen that happen enough times that it felt expected. Thanks for the clarification!