Ticketmaster wants you to know it’s “all in” on up-front pricing. In a blog post published on Monday, the company triumphantly declared that it’s “putting fans first” and including fees in the first price you see for a ticket. Not mentioned in Ticketmaster’s announcement: An FTC rule requiring that exact change just so happened to take effect today.
It’s such a good idea. I can’t believe they didn’t think of it sooner.