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Hal-5700X to Games@lemmy.worldEnglish • 2 months ago

How Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadows

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How Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadows

archive.ph

Hal-5700X to Games@lemmy.worldEnglish • 2 months ago
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31
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  • cross-posted to:
  • games@sh.itjust.works
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source: https://www.linkedin.com/pulse/assassins-creed-shadows-influencer-marketing-budget-hired-lombardi-hhfnf?

  • @PieMePlenty@lemmy.world
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    7•2 months ago

    So marketing? What’s the problem here? Should they have spent it advertising on radio?

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