Summary
Tesla’s European sales are plummeting, with Germany seeing a 60% drop despite strong EV growth. Similar declines hit Norway, Sweden, and France.
While some blame the Osborne effect—buyers delaying purchases for a refreshed Model Y—Musk’s endorsement of Germany’s far-right AfD may also be repelling customers.
Online backlash has linked Tesla to fascist imagery. In contrast, UK sales fell only 7.8%, suggesting political factors play a role.
With strong domestic EV competition in Europe, Tesla’s reputation crisis could further hurt demand.
Most of Europe was okayish with the Nazi to be fair. We would evn turn away Jewish refugees before the war. Let’s be clear that WW2 didn’t happen because of the Genocides but only because of the invasions of other countries. The UK is not special in that regard.
My impression from living there is that the UK never ditched the mindset that some people are born inherently superior to others, and that’s both for different parts of British society along the axis of class (and in many cases also the different nations of the UK, with the English often seeing themselves as superior) and towards foreigners (Brexit did not happen in a vacuum).
I have the theory that is because the UK never really had a Revolution started from below (the closest they had were the Barons rebeling against the King leading to the Magna Carta or the Catholic-vs-Protestant fighting which was mainly different factions of the elites re-approportioning power) or Occupation by a foreign power that crushed the existing elites and loosened their power over the entire system, hence the established elites never really changed and thus the power structures in Britain, who those structures serve and who controls them, has changed a lot less over the last couple of centuries than elsewhere in Europe.
They’re not as much Fascists in a traditional sense but more a continuation of a Monarchic semi-Autocratic system were the power of the King was weakenned centuries ago and divided amongst the rest of the Landowner Class and later the Trading Burgeoisie without really reaching the lower classes in full (the closest to it ever happenning was post-War Britain and that has been reverted in the last 4 decades).
Fascism in Europe one of the reactions to Republicanism, but the UK never had a Republican phase and so a lot of the ideas on power and the worth of people in Fascism which are really just re-hashed monarchic thinking on who are the proper rulers and justifying it are still present in the British system in their natural (though more sophisticated in means and appearence) form.
All this to say that, yeah, I agree with you, it’s just that I don’t think their love for the Nazi ideology back then was quite driven by the same reasons as many other countries in Europe (though remember how even in Germany the Nazis had some support from the Monarchics) and that whilst elsewhere in Europe the elites that held such thinking were dethroned, in Britain they held on to power to the present day.